Live Federal Data

Howell County, Missouri

FIPS 29091 · West Plains, MO · Pop. 40,383
9 Sources May 19, 2026
$50,993
Median Income
$80,734 national
4.6%
Unemployment
5.2% national
17,713
Labor Force
17.8%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2024 5-Year Estimates
Median Household
$50,993
Per Capita
$27,570
Mean Household
$66,539
Poverty Rate
20.3%
Median Income Comparison
Howell County$50,993
Missouri$70,702
National$80,734

Population Profile

Source: Census Bureau ACS 2024 · Tables B01001, B02001, B03003 · Median Age: 40
65+: 19.9% (8,046 residents) 55-64: 13.1% (5,275 residents) 35-54: 23.6% (9,536 residents) 18-34: 19.3% (7,785 residents) Under 18: 24.1% (9,741 residents) 40 Median Age
Cohorts
Under 18 · 24.1%
18-34 · 19.3%
35-54 · 23.6%
55-64 · 13.1%
65+ · 19.9%
Race & Ethnicity
White92.0%
Black or African American0.5%
Asian0.5%
Hispanic or Latino(any race)2.6%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2024 · Table B15003 · Population 25+
86.9%
High School+
National: 89.6%
▼ 2.7 pts
17.8%
Bachelor's+
National: 35.7%
▼ 17.9 pts
7.0%
Graduate+
National: 14.1%
▼ 7.1 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2024 5-Year Estimates
40,383
Population
17,713
Labor Force
Employed
16,824
Unemployment Rate BLS LAUS 2025 annual
4.6% ▲ +0.1 pts YoY
Mean Commute 3 min below national avg
23.1 min
Work From Home vs 15.1% national
6.0%
Key Takeaways
Auto-generated from benchmark deltas. Bullets only appear when the comparison is meaningful.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2024 Annual
IndustryEmploymentShare of Top 10Avg Wage
1Health Care and Social Assistance
3,580 30.1%
$50,900
2Manufacturing
2,167 18.2%
$49,235
3Retail Trade
1,992 16.7%
$32,906
4Accommodation and Food Services
1,322 11.1%
$19,424
5Wholesale Trade
736 6.2%
$52,780
6Professional, Scientific, and Technical Services
584 4.9%
$52,390
7Administrative and Support and Waste Management
393 3.3%
$31,065
8Other Services (except Public Administration)
377 3.2%
$38,876
9Management of Companies and Enterprises
375 3.2%
$58,412
10Finance and Insurance
372 3.1%
$61,297
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Key Takeaways
Generated from BLS QCEW.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Wood Product Manufacturing
13.44x
549
Nursing and Residential Care Facilities
3.46x
1,137
Animal Production and Aquaculture
2.19x
58
Gasoline Stations and Fuel Dealers
2.06x
214
Chemical Manufacturing
2.05x
182
Motor Vehicle and Parts Dealers
1.95x
395
General Merchandise Retailers
1.95x
629
Social Assistance
1.78x
827
Repair and Maintenance
1.78x
258
Machinery Manufacturing
1.69x
185

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Health Care & Social Assistance Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
1,964
Cluster Employment
3.46x
Peak LQ
Concentrated Sub-Sectors
Wood Product Manufacturing
13.44x 549
Nursing and Residential Care Facilities
3.46x 1,137
Animal Production and Aquaculture
2.19x 58
Gasoline Stations and Fuel Dealers
2.06x 214
Chemical Manufacturing
2.05x 182
Motor Vehicle and Parts Dealers
1.95x 395
General Merchandise Retailers
1.95x 629
Social Assistance
1.78x 827
Repair and Maintenance
1.78x 258
Machinery Manufacturing
1.69x 185

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
Key Takeaways
Generated from BLS QCEW sub-sector Location Quotients.
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Howell County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2024 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2024 5-Year Estimates · Tables B25001, B25077, B25064
$173,000
Median Home Value vs 2019
$733
Rent/Mo
70.3%
Owner-Occ
12.0%
Vacancy
3.4x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$612/mo
1 Bedroom
$677/mo
2 Bedroom
$888/mo
3 Bedroom
$1,224/mo
4 Bedroom
$1,490/mo
30% of monthly median household income (~$1,275/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
Generated from Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2024 · Tables B01001, B23025, B08303, B08301
22,596
Working Age (18-64) vs 2019
Mean Commute 3 min below national avg
23.1 min
Work From Home vs 15.1% national
6.0%
Prime-Age Employed (25-54)
75.4%
of prime-age population
Labor force participation rate: 78.4% of working-age population (18-64) 78% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2024 · Table B15003 · College Scorecard
Bachelor's+
17.8%
HS Diploma+
86.9%
Local Institutions
Total credentials awarded
31,975/yr
University of Missouri-Columbia 9,503/yr
Washington University in St Louis 6,224/yr
Missouri State University-Springfield 5,730/yr
Metropolitan Community College-Kansas City 3,677/yr
University of Missouri-Kansas City 3,445/yr
Saint Louis University 3,396/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
23.3%
55+ of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2024 · Table C24010 · Civilian employed population 16+
Management / Professional
34.5%
Service
15.2%
Sales & Office
20.9%
Construction / Maint.
10.0%
Production / Transport
19.4%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 16,824 employed workers.
Key Takeaways
Generated from ACS workforce data and College Scorecard.

AI-Powered Insights

Machine learning analysis across 20+ federal data sources

Sample AI Insight
- a preview of the kind of synthesis EP produces for paying customers

Howell County shows strong potential for wood product manufacturing attraction, with a 13.44x concentration and 549 jobs in this sub-sector, it ranks in the top decile nationally. Near-term succession risk is elevated, with 23.3% of the working-age population within 10 years of retirement age.

The interconnected base across wood product manufacturing, nursing and residential care facilities, and animal production and aquaculture creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100

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Economic
Demographic
Housing
Workforce
Median Income
$50,993
vs $80,734 national
Labor Force
17,713
Unemployment
4.6%
vs 5.2% national
Top Employers by Sector
Health Care and Social Assistance
3,580
Manufacturing
2,167
Retail Trade
1,992
Accommodation and Food Services
1,322
Wholesale Trade
736
Census ACS, BLS QCEW, BEA, HUD · Auto-updatedPowered by ExecutivePulse
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Data Sources

All data from official federal APIs. Auto-refreshed on publication schedules.

Census ACS 5-Year2024
BLS QCEW2024 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2025
USAspending.govFY2026
College ScorecardAY 2022-23