Live Federal Data

Shelby County, Alabama

FIPS 01117 · Birmingham, AL · Pop. 230,211
9 Sources May 19, 2026
$97,961
Median Income
$80,734 national
2.2%
Unemployment
5.2% national
122,104
Labor Force
46.8%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2024 5-Year Estimates
Median Household
$97,961
Per Capita
$49,440
Mean Household
$128,135
Poverty Rate
7.2%
Median Income Comparison
Shelby County$97,961
Alabama$63,999
National$80,734

Population Profile

Source: Census Bureau ACS 2024 · Tables B01001, B02001, B03003 · Median Age: 40
65+: 16.8% (38,766 residents) 55-64: 12.6% (29,057 residents) 35-54: 27.3% (62,815 residents) 18-34: 20.5% (47,194 residents) Under 18: 22.8% (52,379 residents) 40 Median Age
Cohorts
Under 18 · 22.8%
18-34 · 20.5%
35-54 · 27.3%
55-64 · 12.6%
65+ · 16.8%
Race & Ethnicity
White75.5%
Black or African American13.5%
Asian2.2%
Hispanic or Latino(any race)7.6%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2024 · Table B15003 · Population 25+
94.5%
High School+
National: 89.6%
▲ +4.9 pts
46.8%
Bachelor's+
National: 35.7%
▲ +11.1 pts
16.1%
Graduate+
National: 14.1%
▲ +2.0 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2024 5-Year Estimates
230,211
Population
122,104
Labor Force
Employed
118,318
Unemployment Rate BLS LAUS 2025 annual
2.2% ▼ 0.1 pts YoY
Mean Commute 3 min above national avg
29.5 min
Work From Home vs 15.1% national
16.9%
Key Takeaways
Auto-generated from benchmark deltas. Bullets only appear when the comparison is meaningful.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2024 Annual
IndustryEmploymentShare of Top 10Avg Wage
1Retail Trade
10,760 16.2%
$40,210
2Health Care and Social Assistance
8,588 12.9%
$58,230
3Finance and Insurance
8,330 12.5%
$100,297
4Accommodation and Food Services
7,809 11.8%
$24,962
5Professional, Scientific, and Technical Services
6,310 9.5%
$89,434
6Construction
5,582 8.4%
$74,973
7Administrative and Support and Waste Management
5,496 8.3%
$52,307
8Manufacturing
5,373 8.1%
$79,000
9Wholesale Trade
5,369 8.1%
$97,292
10Other Services (except Public Administration)
2,778 4.2%
$53,947
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Key Takeaways
Generated from BLS QCEW.
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EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.

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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Nonmetallic Mineral Product Manufacturing
4.39x
1,005
Wholesale Trade Agents and Brokers
3.67x
993
Insurance Carriers and Related Activities
3.14x
4,470
Utilities
2.96x
960
Credit Intermediation and Related Activities
2.49x
3,505
Mining (except Oil and Gas)
2.47x
259
Building Material and Garden Supply Retailers
1.81x
1,375
Furniture, Home Furnishings, and Other Retailers
1.72x
755
Repair and Maintenance
1.63x
1,304
General Merchandise Retailers
1.61x
2,890

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Finance & Insurance Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
7,975
Cluster Employment
3.14x
Peak LQ
Concentrated Sub-Sectors
Nonmetallic Mineral Product Manufacturing
4.39x 1,005
Wholesale Trade Agents and Brokers
3.67x 993
Insurance Carriers and Related Activities
3.14x 4,470
Utilities
2.96x 960
Credit Intermediation and Related Activities
2.49x 3,505
Mining (except Oil and Gas)
2.47x 259
Building Material and Garden Supply Retailers
1.81x 1,375
Furniture, Home Furnishings, and Other Retailers
1.72x 755
Repair and Maintenance
1.63x 1,304
General Merchandise Retailers
1.61x 2,890

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.10x
Computer and Electronic Product Manufacturing
55 employed
0.20x
Crop Production
59 employed
0.23x
Warehousing and Storage
234 employed
0.26x
Support Activities for Agriculture and Forestry
56 employed
0.40x
Clothing, Clothing Accessories, Shoe, and Jewelry Retailers
252 employed
Key Takeaways
Generated from BLS QCEW sub-sector Location Quotients.
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Shelby County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2024 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS

Housing Overview

Source: Census Bureau ACS 2024 5-Year Estimates · Tables B25001, B25077, B25064
$326,100
Median Home Value vs 2019
$1,401
Rent/Mo
81.4%
Owner-Occ
5.6%
Vacancy
3.3x
Home Value to Income Ratio
vs. ~4.1x national average
Key Takeaways
Generated from Census ACS housing tables.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2024 · Tables B01001, B23025, B08303, B08301
139,066
Working Age (18-64) vs 2019
Mean Commute 3 min above national avg
29.5 min
Work From Home vs 15.1% national
16.9%
Prime-Age Employed (25-54)
85.1%
of prime-age population
Labor force participation rate: 87.8% of working-age population (18-64) 88% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2024 · Table B15003 · College Scorecard
Bachelor's+
46.8%
HS Diploma+
94.5%
Local Institutions
Total credentials awarded
38,131/yr
The University of Alabama 10,026/yr
Auburn University 8,117/yr
University of Alabama at Birmingham 6,393/yr
Columbia Southern University 5,998/yr
Troy University 3,892/yr
University of South Alabama 3,705/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
20.9%
55+ of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2024 · Table C24010 · Civilian employed population 16+
Management / Professional
48.9%
Service
12.1%
Sales & Office
21.5%
Construction / Maint.
7.8%
Production / Transport
9.6%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 118,318 employed workers.
Key Takeaways
Generated from ACS workforce data and College Scorecard.

AI-Powered Insights

Machine learning analysis across 20+ federal data sources

Sample AI Insight
- a preview of the kind of synthesis EP produces for paying customers

Shelby County shows meaningful potential for nonmetallic mineral product manufacturing attraction, with a 4.39x concentration and 1,005 jobs in this sub-sector.

The interconnected base across nonmetallic mineral product manufacturing, wholesale trade agents and brokers, and insurance carriers and related activities creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100

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Economic
Demographic
Housing
Workforce
Median Income
$97,961
vs $80,734 national
Labor Force
122,104
Unemployment
2.2%
vs 5.2% national
Top Employers by Sector
Retail Trade
10,760
Health Care and Social Assistance
8,588
Finance and Insurance
8,330
Accommodation and Food Services
7,809
Professional, Scientific, and Technical Services
6,310
Census ACS, BLS QCEW, BEA, HUD · Auto-updatedPowered by ExecutivePulse
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Data Sources

All data from official federal APIs. Auto-refreshed on publication schedules.

Census ACS 5-Year2024
BLS QCEW2024 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2025
USAspending.govFY2026
College ScorecardAY 2022-23