Cabo Rojo Municipio, Puerto Rico

• Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
• Elevated poverty: At 38.4%, the rate is in distressed-county territory and supports federal funding narratives (CDFI, NMTC, EDA).
• Talent gap: Bachelor's-or-higher attainment trails the national average by 6.4 pts, relevant for advanced-services attraction strategy.
• Aging population: Median age of 47 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

• Largest sector: Manufacturing employs 1,467 workers (27.7% of the top displayed sectors), at an average wage of $24,880.
• Wage stratification: Finance and Insurance averages $43,554 while Accommodation and Food Services averages $15,054, a 2.9x spread in the same local economy, with implications for workforce development and talent strategy.

• Top specialization: Health and Personal Care Retailers concentrates at 4.09x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
• Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
• Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.

• In line with national: Home value to income ratio of 4.7x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
• High home ownership: 75.6% owner-occupied; rental supply may be tight for incoming workers.
• Elevated vacancy: 33.0% vacancy rate; potential opportunity for redevelopment or repositioning.
• Affordable rent tiers: 4 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$660/mo).

• Talent pipeline: 6 local institutions feed the workforce; the top three combined produce 14,464 annual credentials.

Cabo Rojo Municipio shows meaningful potential for health and personal care retailers attraction, with a 4.09x concentration and 195 jobs in this sub-sector.

The interconnected base across health and personal care retailers, food and beverage retailers, and animal production and aquaculture creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

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