MB

Manitoba

Province 46 · Pop. 1,509,702
15 Sources Jun 06, 2026
1,509,702 ▲
Population
$79,500 ▲
Median Income (CAD)
$84,000 national
5.4% ▲
Unemployment
$96.1B
Provincial GDP (CAD)
796,700
Total Employment
24.0% ▲
Bachelor's+
25.0% national
Data / Canada / Manitoba
Region Map Demographics Economy Industry Concentration Workforce Housing Regions AI Insights

Census Division Map

Geographic subdivisions of Manitoba

Demographics & Population

Statistics Canada · 2021 Census of Population

Household Income

Source: Statistics Canada · 2021 Census of Population
Median Household Income
$79,500
Poverty Rate (LIM-AT) ⓘ
15.3%
Low Income Measure, after tax · Manitoba 2024 · Canada: 12.5%
Median Income Comparison (CAD)
Manitoba$79,500
National$84,000

Community Snapshot

Source: Statistics Canada · 2021 Census of Population
1,509,702
Population
571,528
Total Dwellings
Total Employment
796,700
Unemployment Rate StatCan LFS 2024 annual
5.4% ▲ +0.6 pts YoY
Industry Sectors
10
Age Distribution
0-14: 17.6% (266,457 residents) 15-54: 54.0% (815,269 residents) 55-64 (near retirement): 11.1% (167,611 residents) 65+: 17.2% (260,365 residents) 37.6 Avg Age
0-14: 266,457
15-54: 815,269
55-64: 167,611
65+: 260,365
Visible Minority Composition
Filipino 7.1%
South Asian 5.4%
Black 3.5%
Chinese 1.9%
Latin American 1.0%
Southeast Asian 0.9%
Not a visible minority(complement) 78.0%
"Visible minority" is a Statistics Canada classification defined by the Employment Equity Act and refers to "persons, other than Aboriginal peoples, who are non-Caucasian in race or non-white in colour." "Not a visible minority" is the complement to the total visible minority population. Top 6 groups shown; smaller groups are included in totals but not charted.
Indigenous Identity
18.1% identify as Indigenous
First Nations 10.3%
Métis 7.4%
Multiple Indigenous responses 0.2%
Indigenous responses, n.i.e. 0.1%
Indigenous identity per Statistics Canada Census 2021 (Table 98-10-0293): First Nations (North American Indian), Métis, and Inuk (Inuit), plus multiple and other Indigenous responses. Counts use census random rounding, so categories may not sum exactly to the total.
Manitoba's median household income sits 5% below the Canadian national median, with 1,509,702 residents and a working-age-skewed population structure (65+: 17.2%, 0-14: 17.6%). Bachelor's-or-higher attainment of 24.0%.
Source: Statistics Canada 2021 Census of Population via CensusMapper.ca
Key Takeaways
Auto-generated from Statistics Canada deltas.

Educational Attainment

Source: Statistics Canada · Table 37-10-0130 · Manitoba province-wide (ages 25-64)
92%
High School+
Canada: 93%
▼ 1 pts
24%
Bachelor's+
Canada: 25%
▼ 1 pts
11%
Graduate+
Canada: 14%
▼ 3 pts

Economy & Industry

Statistics Canada · Labour Force Survey · Provincial GDP

$96.1B
Provincial Gross Domestic Product (CAD)
Source: Statistics Canada · Provincial Economic Accounts
796,700
Total Employment
$79,500
Median Income
796,700
Total Employment
Source: StatCan Labour Force Survey
$79,500
Median Income (CAD)
Source: Statistics Canada · 2021 Census

Top Industries by Employment

Source: Statistics Canada · Labour Force Survey
IndustryEmployment% of Top Sectors
1Health care and social assistance		 108,400 18.9%
2Wholesale and retail trade		 87,400 15.3%
3Manufacturing		 61,100 10.7%
4Educational services		 54,100 9.5%
5Construction		 51,700 9.0%
6Technical trades and transportation officers and controllers		 48,100 8.4%
7Finance, insurance, real estate, rental and leasing		 44,200 7.7%
8Transportation and warehousing		 41,100 7.2%
9Public administration		 39,200 6.8%
10Professional, scientific and technical services		 37,000 6.5%
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Key Takeaways
Generated from Statistics Canada Labour Force Survey + Provincial Economic Accounts.
Industry Employment Composition
Manitoba's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of the top sectors. Hover for exact employment.
Source: Statistics Canada Labour Force Survey · NAICS supersectors

Housing & Rental Market

Statistics Canada Table 34-10-0133 (Rents) - Table 34-10-0127 (Vacancy) - Reference year 2025 - Provincial average across CMHC-surveyed centres

Note: figures are single-year vintages. StatCan and CMHC do not publish ACS-style rolling 5-year housing averages, the long-form Census of Population every 5 years (2016, 2021) plays the equivalent precision role.

CMHC Average Rents by Bedroom

Source: Statistics Canada Table 34-10-0133 - 2025
18.3%
Annual Rent (2BR) as % of Median Household Income - Affordable
30% threshold = "cost-burdened" (CMHC / HUD convention). Computed from $1,210 median 2BR rent × 12 / $79,500 household income.
Bachelor
$776/mo
1 Bedroom
$964/mo
2 Bedroom
$1,210/mo
3+ Bedroom
$1,420/mo
30% of monthly median household income (~$1,988/mo), rents above this line are typically considered cost-burdened.

Vacancy & Housing Stock

Source: Statistics Canada Table 34-10-0127 - 2021 Census Dwellings
2.8%
CMHC Vacancy Rate (apartment structures of 6+ units)
Near the 3% balanced-market benchmark.
Total Dwellings
571,528
Avg 2BR Rent
$1,210/mo
Vacancy Rate
2.8%
Key Takeaways
Generated from CMHC RMS rent data and StatCan median household income.

Industry Concentration

Location Quotient: industries where Manitoba over- or under-indexes vs. the Canadian national average

Concentrated Industries
Source: Statistics Canada Table 33-10-0222-01 · 3-digit NAICS sub-sector, establishment basis, LQ computed vs. national share. Note: LFS-based or SEPH-based employment LQ may differ, StatCan publishes household and payroll employment series with different methodologies.
Monetary authorities - central bank
5.07x
1
Aboriginal public administration
3.42x
96
Provincial and territorial public administration
3.07x
224
Farm product merchant wholesalers
3.00x
120
Crop production
2.75x
1,847
Rail transportation
2.72x
24
Transit and ground passenger transportation
2.64x
355
Federal government public administration
2.23x
41

Attraction Opportunities - Below Average Industries

LQ < 0.5, below-average sub-sector representation vs. national. Source: Statistics Canada Table 33-10-0222-01 (NAICS-3 establishments)
0.23x
Forestry and logging
33 establishments
0.29x
Water transportation
3 establishments
0.31x
Fishing, hunting and trapping
52 establishments
0.41x
Support activities for mining, and oil and gas extraction
84 establishments
0.42x
Electrical equipment, appliance and component manufacturing
16 establishments
Key Takeaways
Generated from StatCan Table 33-10-0222-01 (NAICS-3 sub-sector establishment counts).

Workforce & Labour

Labour force composition from Statistics Canada population estimates and employment data

Source: StatCan Table 17-10-0137
982,880
Working Age (15-64)
Employment rate: 81% of working-age population (15-64) 81% Employment Rate

Labour Summary

Source: StatCan LFS + Population Estimates
Total Employment
796,700
Working Age Pop
982,880
Youth (0-14)
266,457
Seniors (65+)
260,365

Dependency & Aging

Source: StatCan population estimates
17%
Seniors (65+) Share
Youth / Senior Ratio
100:100

Aging Workforce

Source: StatCan 17-10-0150 · Population estimates by age
17.1%
55+ of working-age (15-64)

Workforce by Occupation

Source: Statistics Canada Table 14-10-0416 NOC 2021 broad categories (2025)
Management / Professional
55.1%
Sales & Service
20.9%
Trades / Transport
17.0%
Natural Resources
1.7%
Manufacturing
5.2%
Bars scaled 2x for visual differentiation; percentage labels show actual share of 736,200 employed workers.

Commute

Source: StatCan 2021 Census Table 98-10-0457
Mean Commute 2.8 min below national avg
20.9 min

Work From Home

Source: StatCan 2021 Census Table 98-10-0455
Worked At Home vs 24.3% national
17.0%
Census 2021 long-form: percent of employed labour force aged 15+ whose place of work is "at home".

Top Institutions in Manitoba

Source: Statistics Canada · Table 37-10-0277 · Postsecondary Enrolments
Named post-secondary institutions
Total students enrolled in the 2023/2024 academic year (StatCan Table 37-10-0277).
University of Manitoba · Winnipeg 31,800students
University of Winnipeg · Winnipeg 10,281students
Brandon University · Brandon 3,543students
Enrolment figures from Statistics Canada Table 37-10-0277 (2023/2024 academic year). Province-wide top 6 by enrolment.
Key Takeaways
Generated from Statistics Canada Census 2021 + Labour Force Survey.

Economic Regions

8 economic regions in Manitoba

Interlake ER 4660 North ER 4680 North Central ER 4640 Parklands ER 4670 South Central ER 4620 Southeast ER 4610 Southwest ER 4630 Winnipeg ER 4650

AI-Powered Insights

Machine learning analysis across Canadian data sources

Sample AI Insight - a preview of the synthesis EP produces for paying customers

Manitoba's industrial base is anchored by Health care and social assistance with 108,400 workers, followed by Wholesale and retail trade and Manufacturing.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100

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Economic
Demographic
Housing
Workforce
Median Income
$79,500
CAD · $84,000 national
Provincial GDP
$96.1B
Total Employment
796,700
Top Employers by Sector
Health care and social assistance
108,400
Wholesale and retail trade
87,400
Manufacturing
61,100
Educational services
54,100
Construction
51,700
Statistics Canada, StatCan LFS, CMHC, CRTC · Auto-updatedPowered by ExecutivePulse
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GDP, income, jobs
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Top Industries
NAICS employment
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Workforce
Education + labour
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Broadband
Coverage + gaps
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Investment
Tracking + trends
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Quality of Life
Housing + commute
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Population
Demographic trends
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Market Access
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Wages
Sector comparisons
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Data Sources

All data from official Canadian government APIs. Auto-refreshed on publication schedules.

Statistics Canada Census 20212021
StatCan Labour Force Survey2025
StatCan LFS Unemployment Rate (14-10-0393)2024
StatCan GDP Tables2024
CMHC Rental Market2025
CRTC Broadband Data2025
StatCan Education (37-10-0130)2025
StatCan Population (17-10-0150)2025
StatCan Postsecondary Enrolments (37-10-0277)2024
StatCan Top Occupations (14-10-0416)2025
StatCan Commute (98-10-0457)2021
StatCan Place of Work (98-10-0455)2021
StatCan Low Income (11-10-0135)2024
StatCan Visible Minority (98-10-0351)2021
StatCan Indigenous Identity (98-10-0293)2021